The Health Star Rating System (HSR) is an Australian and New Zealand Government initiative that assigns health ratings to packaged foods and beverages. The purpose for the Health Star Rating is to provide a visual comparison of like for like products, to assist consumers into distinguishing and choosing the healthier options. It was designed to target time-deprived working adults as well as parents and children who were less likely to check how healthy each individual product was, through examination of the nutritional information panel on the back of products. Ratings scale by half star increments between half a star up to five stars, with the higher the rating, the healthier the product. These scores are determined through the use of the Health Star Rating Calculator, which was created by the federal and state governments in collaboration with leading health industry, consumer groups and expert nutritionists. The calculator uses nutritional information to obtain a rating for the product. Points are added for "healthy" nutrients including fibre, protein and fruit, vegetable, nut and legume content; whilst points are deducted for "unhealthy" nutrients: energy, saturated fat, sodium and sugar. These are nutrients that have been scientifically linked to chronic health disease. Companies can display the HSR rating with or without additional nutrient icons. The Health Star Rating has received criticism over the voluntary nature of the system, and how some companies have potentially manipulated its use. The system underwent a major review after five years of implementation, resulting in a number of improvements including stronger penalties for sugar and sodium content, and the removal of the ability for companies to display a label showing the energy content only (without a star rating). In February 2026, Food Ministers from Australia and New Zealand met and agreed to ask Food Standards Australia New Zealand to prepare a proposal on mandating the HSR system. This followed findings that uptake of the HSR system has fallen short of voluntary targets set by Food Ministers in 2020.
History In 2009, the Australia and New Zealand Food Regulation Ministerial Council (now the Food Ministers' Meeting) commissioned former Australian Health Minister Neal Blewett to lead a review on food labelling policy. The review, which was released in 2011, recommended a front of pack labelling system based on a nutrition policy. Following agreement to this recommendation by the Council, a group composed of government, food manufacturing and retail industry, government, public health and consumer representatives was assembled to design and implement the system. The group agreed on using star ratings at its first meeting. The Health Star Rating System was introduced in June 2014 on a voluntary basis in Australia and New Zealand. The rating is free to use for any applicable products as long as due process is followed and the correct rating is displayed. Two formal reviews of the system have been undertaken to date. A review after two years of operation was undertaken in 2016. This review was conducted by the Health Star Rating Advisory Committee. Its report was published in 2017. Between 2017 and 2019 an independent review of the system after five years of implementation was undertaken (the “Five Year review”). Matthews Pegg Consulting (mpconsulting) was engaged to lead this review. A Technical Advisory Group was also created to review and analyse the overall performance of the HSR Calculator. The review was finalised in May 2019, and made 10 recommendations for the future of the system. These included a suite of changes to the calculator, minor governance changes, and that the system remain voluntary for a further five years but with clear uptake targets. Food Ministers accepted the recommendations. The Australian Government has run a number of media campaigns on behalf of the system in Australia between 2014 and 2023 to further educate consumers and promote the use of the system. Posters, radio advertisements, TV advertisements and YouTube videos have all been created to assist in growing the system by providing further information in an educating manner to all potential consumers. In June 2023 the latest phase of the media campaign was released, with an emphasis on targeting visual media platforms. In July 2021, the Tim Tam got a 0.5 Health Star Rating, attracting media attention.
Partners The Health Star Rating was designed and created through the collaborative efforts of multiple organisations. Whilst funded by the governments of Australia and New Zealand, these external groups assisted in the creation process helping with the aesthetic design, the public consumer marketing, the implementation process and style guides.
Australian Beverages Council Australian Chronic Disease Prevention Alliance Australian Food and Grocery Council Australian Industry Group Australian Medical Association Choice Obesity Policy Coalition (now known as the Food for Health Alliance) Public Health Association of Australia
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