In finance, indifference pricing is a method of pricing financial securities with regard to a utility function. The indifference price is also known as the reservation price or private valuation. In particular, the indifference price is the price at which an agent would have the same expected utility level by exercising a financial transaction as by not doing so (with optimal trading otherwise). Typically the indifference price is a pricing range (a bid–ask spread) for a specific agent; this price range is an example of good-deal bounds.
Mathematics Given a utility function u {\displaystyle u} and a claim C T {\displaystyle C_{T}} with known payoffs at some terminal time T , {\displaystyle T,} let the function V : R × R → R {\displaystyle V:\mathbb {R} \times \mathbb {R} \to \mathbb {R} } be defined by
V ( x , k ) = sup X T ∈ A ( x ) E [ u ( X T + k C T ) ] {\displaystyle V(x,k)=\sup _{X_{T}\in {\mathcal {A}}(x)}\mathbb {E} \left[u\left(X_{T}+kC_{T}\right)\right]} , where x {\displaystyle x} is the initial endowment, A ( x ) {\displaystyle {\mathcal {A}}(x)} is the set of all self-financing portfolios at time T {\displaystyle T} starting with endowment x {\displaystyle x} , and k {\displaystyle k} is the number of the claim to be purchased (or sold). Then the indifference bid price v b ( k ) {\displaystyle v^{b}(k)} for k {\displaystyle k} units of C T {\displaystyle C_{T}} is the solution of V ( x − v b ( k ) , k ) = V ( x , 0 ) {\displaystyle V(x-v^{b}(k),k)=V(x,0)} and the indifference ask price v a ( k ) {\displaystyle v^{a}(k)} is the solution of V ( x + v a ( k ) , − k ) = V ( x , 0 ) {\displaystyle V(x+v^{a}(k),-k)=V(x,0)} . The indifference price bound is the range [ v b ( k ) , v a ( k ) ] {\displaystyle \left[v^{b}(k),v^{a}(k)\right]} .
Example Consider a market with a risk free asset B {\displaystyle B} with B 0 = 100 {\displaystyle B_{0}=100} and B T = 110 {\displaystyle B_{T}=110} , and a risky asset S {\displaystyle S} with S 0 = 100 {\displaystyle S_{0}=100} and S T ∈ { 90 , 110 , 130 } {\displaystyle S_{T}\in \{90,110,130\}} each with probability 1 / 3 {\displaystyle 1/3} . Let your utility function be given by u ( x ) = 1 − exp ( − x / 10 ) {\displaystyle u(x)=1-\exp(-x/10)} . To find either the bid or ask indifference price for a single European call option with strike 110, first calculate V ( x , 0 ) {\displaystyle V(x,0)} .
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