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Intertrust Technologies Corporation

Intertrust Technologies Corporation is a science topic covered in the lgStudy science library. This page brings together a partial reference excerpt, illustrations, worked examples, real-world applications and a short study plan, so you can understand Intertrust Technologies Corporation rather than just read about it. In short: Intertrust Technologies Corporation is a software technology company specializing in trusted distributed computing. Intertrust’s product lines consist of a DataOps platform, Application protection and Content protection solutions.

Intertrust Technologies Corporation — main illustration
Intertrust Technologies Corporation — illustration

Key takeaways

  • Intertrust Technologies Corporation belongs to science; place it in that map before memorising details.
  • Learn the definition first, then one example that makes the definition concrete.
  • Connect Intertrust Technologies Corporation to a quantity you can measure, compute or draw — that is where exam questions come from.
  • Reproduce the core statement of Intertrust Technologies Corporation from memory before moving on to harder problems.

Reference excerpt

Intertrust Technologies Corporation is a software technology company specializing in trusted distributed computing. Intertrust’s product lines consist of a DataOps platform, Application protection and Content protection solutions. Much of Intertrust's digital rights management (DRM) business is based on the Marlin DRM technology, which Intertrust founded along with four consumer electronics companies: Sony, Panasonic, Philips, and Samsung. Intertrust is headquartered in Silicon Valley and has offices in Tokyo, Seoul, London, Paris, Mumbai, Beijing, Tallinn, Riga and Bangalore.

History Victor H. Shear received a BA in sociology from Brandeis University, served as chief executive of Data Scientific Corporation from 1982 to 1985, and then co-founded Personal Library Software. Around 1985, Shear attempted to obtain one of the first US patents for software. For example, one patent covered metering and protecting data on a compact disc from 1986. The company began under the name Electronic Publishing Resources in January 1990. David M. Van Wie became involved with Intertrust in early 1991. Intertrust's technology, called digital rights management (DRM), enabled trusted transactions, from healthcare, enterprise computing to entertainment and consumer electronics. In 1995, the company announced its technology would be used by Novell. Former Bell Labs Fellow David P. Maher became chief technology officer in 1999. In 1996, Electronic Publishing Resources was renamed Intertrust Technologies. At the peak of the Internet bubble in October 1999, despite a lack of any earnings, Intertrust had its initial public offering. It was listed on the NASDAQ exchange with symbol ITRU. Within six months, the share price rose from $9 to $35, and a secondary offering on April 12, 2000 raised another $92 million. In 2001, two companies were acquired: PublishOne, Inc., and ZeroGravity Technologies, and Nokia invested $20 million. However, by the end of 2001 losses had climbed to over $115 million a year, and shares were sometimes trading below $1 each. Workforce reductions and office closures were announced in October 2001 and January 2002, which helped to end the losses. In May 2002, further workforce reductions were announced, and marketing and development of software ceased as the company focused on licensing intellectual property. In early 2003, the company became a joint venture of Philips, Sony and Stephens Inc., and Talal Shamoon was appointed as the CEO

In April 2004, Microsoft settled the 2001 lawsuit, and agreed to pay $440 million to license Intertrust’s patents. The week before the settlement, Microsoft and Time Warner announced they had acquired a majority stake in ContentGuard, a company which developed similar software. In 2006, the company co-founded the Coral Consortium for content interoperability with Fox, Samsung, Sony, Philips, Panasonic and HP. Intertrust licensed DRM technologies to large technology and media corporations. The company then developed technology called Marlin, with mixed success. The continued emphasis on intellectual property caused the company to be called a "patent troll", although the New York Times argued that Intertrust "does not quite fit that profile". Huawei Technologies announced it would license Marlin in 2011. A 2007 venture using Marlin with Pioneer Corporation called SyncTV had an investment from HTC Corporation in 2012. A public key infrastructure (PKI) service for Marlin called Seacert was announced in 2011. Between 2008 and 2016, Intertrust invested in companies that developed synergistic technologies. In 2010, the company entered into a Latvian-based joint venture called whiteCryption that markets application security technologies. In March, 2013, Intertrust filed a patent suit against Apple Inc. Apple settled the suit in April 2014 for undisclosed terms. In October 2014, Princeton University professor Robert Tarjan rejoined Intertrust as chief scientist. In December 2016, the company added two investors, the German utility company Innogy (acquired by E.ON in 2020) and the Japan - U.S. venture capital company World Innovation Lab. In April 2017 the company launched with Google the PatentShield program. In May 2019, the Australian energy company Origin Energy invested $20 million USD in Intertrust. In June 2020, the company announced the Intertrust Platform, which has been described as “a complete ecosystem of data security and rights management products”.

References

External links Official website

Illustrations

Intertrust Technologies Corporation: Intertrust Office  920 Stewart Dr #100  Sunnyvale, CA 94085
Intertrust Office 920 Stewart Dr #100 Sunnyvale, CA 94085

Worked examples

Example 1 — a first encounter with Intertrust Technologies Corporation

Start with the simplest possible case. Write down what Intertrust Technologies Corporation claims or describes in one sentence, then invent the smallest concrete situation in which that sentence is true. In science, the smallest case is usually a single object, a single equation or a single measurement. Check that every symbol or term in your sentence has a meaning in that case.

Example 2 — changing one variable

Take the situation from Example 1 and change exactly one quantity: double it, halve it, or set it to zero. Predict what should happen to Intertrust Technologies Corporation before you calculate. Comparing your prediction with the result is the fastest way to find out whether you understand the idea or only the words.

Example 3 — an exam-style question

Typical questions about Intertrust Technologies Corporation ask you to (a) state it precisely, (b) apply it to given data, and (c) explain a limitation. Practise writing all three answers in under five minutes; the third part is what separates a full-mark answer from an average one.

Applications of Intertrust Technologies Corporation

In research
Intertrust Technologies Corporation appears in science research whenever the underlying quantities have to be modelled precisely. Papers usually cite it as a starting assumption and then explore where it breaks down.
In technology and industry
Engineering practice reuses Intertrust Technologies Corporation in design rules, simulations and safety margins. Knowing the idea lets you read a specification sheet and understand why the numbers look the way they do.
In the classroom
Intertrust Technologies Corporation is common in secondary-school and first-year university syllabi. It links to neighbouring topics Companies based in Sunnyvale, California, Digital rights management, so understanding it makes those chapters shorter.
In everyday life
Look for Intertrust Technologies Corporation outside the textbook — in sport, cooking, traffic, electronics or the sky above you. An example you found yourself is remembered far longer than one you were given.
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How to study Intertrust Technologies Corporation in 20 minutes

  1. Read the reference excerpt below once, without taking notes.
  2. Close the page and write down what Intertrust Technologies Corporation means in your own words.
  3. Compare your version with the excerpt and mark what you missed.
  4. Work through the three examples above with pen and paper.
  5. Explain Intertrust Technologies Corporation out loud to somebody else — or to Teacher Smith in the lgStudy chat.

Frequently asked questions

What is Intertrust Technologies Corporation in simple terms?

Intertrust Technologies Corporation is a software technology company specializing in trusted distributed computing. Intertrust’s product lines consist of a DataOps platform, Application protection and Content protection solutions.

Why does Intertrust Technologies Corporation matter?

Because it connects several science ideas at once: it gives you a definition you can apply, a quantity you can calculate, and a way to check whether a result is plausible.

How should I study Intertrust Technologies Corporation?

Read the excerpt, restate it from memory, then work through the examples and applications listed on this page. The five-step study plan above takes about twenty minutes.

What does this page cover?

It gives you a compact reference excerpt plus original lgStudy explanations, examples, applications and study material on Intertrust Technologies Corporation.

Tags

  • Companies based in Sunnyvale, California
  • Digital rights management

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