KSCW-DT (channel 33) is a television station in Wichita, Kansas, United States, affiliated with The CW. It is owned by Gray Media alongside Hutchinson-licensed CBS affiliate KWCH-DT (channel 12). The two stations share studios on 37th Street in northeast Wichita; KSCW-DT's transmitter is located in rural northeastern Reno County (east of Hutchinson). KSCW-DT also operates a digital replacement translator on UHF channel 33 (its previous analog signal allotment) from a transmitter in North Wichita, just north of the station's studio facility.
History
The station was first licensed on June 8, 1988, under permits from LIN TV filing an application with the Federal Communications Commission (FCC), under the call letters KWCV. It was temporarily licensed as DKWCV on November 5, 1998, but on February 11, 1999, it was changed back to KWCV. The station first signed on the air on August 5, 1999, along with LIN TV (which also briefly owned KAKE and its satellites in 2000 before selling KAKE to Benedek Broadcasting) forming and owning 50% of Banks Broadcasting, which would become the station's owner. Originally operating as a WB affiliate, it was branded on-air as "Kansas' WB". Prior to the station's launch, The WB's programming could only be viewed in the Wichita market through Chicago-based cable superstation WGN, which carried the network's programming nationwide from The WB's January 1995 launch until October 1999, or Denver's KWGN-TV on cable or satellite. The station's original transmitter was located on a tower near Colwich.
On January 24, 2006, the Warner Bros. unit of Time Warner and CBS Corporation announced that the two companies would shut down The WB and UPN and combine the networks' respective programming onto a newly created "fifth" network called The CW. One month later on February 22, 2006, News Corporation announced that it would launch another new network called MyNetworkTV. On March 21, not long after it was announced that the station would become the market's CW affiliate, KWCV received approval from the FCC to change its call letters to KSCW in order to reflect its upcoming affiliation change. On September 5, former UPN affiliate KMTW became Wichita's MyNetworkTV affiliate when that network launched. KSCW became the CW outlet for the market when that network launched on September 18; the station also changed its branding to "Kansas CW" on that date. In March 2007, Banks Broadcasting announced that it would sell the station to Schurz Communications, owner of CBS affiliate KWCH (channel 12). The sale closed on July 20, 2007, after which the FCC granted Schurz a "failing station" waiver to acquire KSCW. This was necessary because the Wichita designated market area has only seven "unique" full-power television stations. The full-power stations operating outside the immediate metropolitan area all operate as satellites of each of Wichita's four major network affiliates (KWCH, KSNW (channel 3), KAKE (channel 10) and KSAS-TV (channel 24)), and the FCC considers the parent and all of its satellites together as one station. That number of unique full-power stations is normally not enough to legally support a duopoly, because Banks Broadcasting tried and failed to find a buyer for KSCW that did not need the "failing station" waiver.
Several months after Schurz closed on its purchase of this station, it launched a new website powered by the Local Media Network division of WorldNow, replacing Broadcast Interactive Media as the operator of the site. Schurz began the process of transitioning the websites of its media properties to the Tribune Interactive platform in Summer 2010 with KWCH and KSCW being the first two using the relaunched Tribune-run platform in late-June (as of 2013, the Schurz television station websites are now operated by Internet Broadcasting). In 2009, KSCW traded transmitter facilities, moving to KWCH's tower just east of Hutchinson in Reno County. Schurz announced on September 14, 2015, that it would exit broadcasting and sell its television and radio stations, including KSCW-DT, KWCH-DT, and the JSA with KDCU-DT, to Gray Television for $442.5 million. Gray already owns KAKE in Wichita; however, it will sell that station and keep KSCW and KWCH. The FCC approved the Schurz sale on February 12, 2016, and the sale was finalized on February 16.
Programming In 2024, KSCW parent company Gray Television reached an agreement to broadcast eight Oklahoma City Thunder games on the station.
Newscasts
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