Klarna Group plc is a Swedish financial technology company and digital bank. Founded in 2005 in Stockholm, Sweden, Klarna provides digital payments, short-term consumer credit, cards, banking services and merchant tools for online and in-store commerce. It is listed on the New York Stock Exchange and is best known for buy now, pay later payment products. Klarna Bank AB, the group's Swedish banking subsidiary, is authorized as a bank and supervised by the Swedish Financial Supervisory Authority. It provides financial services in the European Economic Area under European Union banking rules as well as areas outside the EEA, including in the United States and the United Kingdom, through local subsidiaries. As of 2026, Klarna reported more than 119 million active consumers, more than one million merchants, 3.4 million transactions per day and operations across 26 countries.
History
Founding and early years Klarna was founded in 2005 by Sebastian Siemiatkowski, Niklas Adalberth and Victor Jacobsson after the founders developed an idea for simplifying online payments. The company was initially known as Kreditor and was supported by SSE Business Lab, the Stockholm School of Economics' start-up incubator. The early business idea centered around allowing consumers to receive goods before paying by taking on the role of credit and fraud risk for merchants. Angel investor Jane Walerud became an early backer of the company, offering the founders SEK 600,000 for 10% of the company after seeing the idea presented and later connecting them with developers who helped build the platform. Erlang programming language was utilized in Klarna's early technical architecture, a point associated with Walerud's background at Erlang Systems. In 2007, Investment AB Öresund invested in the company. Klarna subsequently expanded outside Sweden, first to Norway, Finland and Denmark, and later to Germany and the Netherlands. In 2009, the company changed the Kreditor name to Klarna.
Expansion, acquisitions and banking license In 2010, Sequoia Capital invested in Klarna. In 2011, Klarna was listed by The Daily Telegraph among Europe's promising young technology companies. In May 2011, Klarna acquired Analyzd, an Israeli company specializing in online payments, risk management and fraud prevention. Later that year, General Atlantic led a $155 million investment round, joined by DST Global, to accelerate international expansion. Klarna Checkout was launched in 2012 as an embedded checkout product for online merchants. By 2024, the product had a 40% market share in Sweden and over 20% across the Nordic region before the company sold the business that same year. In 2013, Klarna acquired German online payments company SOFORT AG, operator of Sofortüberweisung, forming Klarna Group. Klarna launched in the United States in 2015, which became one of the company's main growth markets. In the same year, Sweden's then Minister for Enterprise and Innovation, Mikael Damberg, described Klarna as one of Sweden's five "unicorn" technology companies, alongside Spotify, Mojang, Skype and King. In June 2017, Klarna received a full banking license from the Swedish Financial Supervisory Authority. In 2018, the company acquired Close Brothers Retail Finance in the United Kingdom, strengthening its UK retail finance position. In 2019, Klarna raised $460 million in a funding round that valued the company at $5.5 billion, making it one of Europe's highest valued financial technology companies at the time. In 2020, Ant Financial, the financial affiliate of Alibaba Group, acquired a minority stake in Klarna as part of a partnership with the Swedish company.
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