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Multimodal sentiment analysis

Multimodal sentiment analysis is a computer science topic covered in the lgStudy science library. This page brings together a partial reference excerpt, illustrations, worked examples, real-world applications and a short study plan, so you can understand Multimodal sentiment analysis rather than just read about it. In short: Multimodal sentiment analysis is a technology for traditional text-based sentiment analysis, which includes modalities such as audio and visual data. It can be bimodal, which includes different combinations of two modalities, or trimodal, which incorporates three modalities.

Key takeaways

  • Multimodal sentiment analysis belongs to computer science; place it in that map before memorising details.
  • Learn the definition first, then one example that makes the definition concrete.
  • Connect Multimodal sentiment analysis to a quantity you can measure, compute or draw — that is where exam questions come from.
  • Reproduce the core statement of Multimodal sentiment analysis from memory before moving on to harder problems.

Reference excerpt

Multimodal sentiment analysis is a technology for traditional text-based sentiment analysis, which includes modalities such as audio and visual data. It can be bimodal, which includes different combinations of two modalities, or trimodal, which incorporates three modalities. With the extensive amount of social media data available online in different forms such as videos and images, the conventional text-based sentiment analysis has evolved into more complex models of multimodal sentiment analysis, which can be applied in the development of virtual assistants, analysis of YouTube movie reviews, analysis of news videos, and emotion recognition (sometimes known as emotion detection) such as depression monitoring, among others. Similar to the traditional sentiment analysis, one of the most basic task in multimodal sentiment analysis is sentiment classification, which classifies different sentiments into categories such as positive, negative, or neutral. The complexity of analyzing text, audio, and visual features to perform such a task requires the application of different fusion techniques, such as feature-level, decision-level, and hybrid fusion. The performance of these fusion techniques and the classification algorithms applied, are influenced by the type of textual, audio, and visual features employed in the analysis.

Features Feature engineering, which involves the selection of features that are fed into machine learning algorithms, plays a key role in the sentiment classification performance. In multimodal sentiment analysis, a combination of different textual, audio, and visual features are employed.

Textual features Similar to the conventional text-based sentiment analysis, some of the most commonly used textual features in multimodal sentiment analysis are unigrams and n-grams, which are basically a sequence of words in a given textual document. These features are applied using bag-of-words or bag-of-concepts feature representations, in which words or concepts are represented as vectors in a suitable space.

Audio features Sentiment and emotion characteristics are prominent in different phonetic and prosodic properties contained in audio features. Some of the most important audio features employed in multimodal sentiment analysis are mel-frequency cepstrum (MFCC), spectral centroid, spectral flux, beat histogram, beat sum, strongest beat, pause duration, and pitch. OpenSMILE and Praat are popular open-source toolkits for extracting such audio features.

Visual features One of the main advantages of analyzing videos with respect to texts alone, is the presence of rich sentiment cues in visual data. Visual features include facial expressions, which are of paramount importance in capturing sentiments and emotions, as they are a main channel of forming a person's present state of mind. Specifically, smile, is considered to be one of the most predictive visual cues in multimodal sentiment analysis. OpenFace is an open-source facial analysis toolkit available for extracting and understanding such visual features.

Fusion techniques Unlike the traditional text-based sentiment analysis, multimodal sentiment analysis undergo a fusion process in which data from different modalities (text, audio, or visual) are fused and analyzed together. The existing approaches in multimodal sentiment analysis data fusion can be grouped into three main categories: feature-level, decision-level, and hybrid fusion, and the performance of the sentiment classification depends on which type of fusion technique is employed.

Feature-level fusion Feature-level fusion (sometimes known as early fusion) gathers all the features from each modality (text, audio, or visual) and joins them together into a single feature vector, which is eventually fed into a classification algorithm. One of the difficulties in implementing this technique is the integration of the heterogeneous features.

Decision-level fusion Decision-level fusion (sometimes known as late fusion), feeds data from each modality (text, audio, or visual) independently into its own classification algorithm, and obtains the final sentiment classification results by fusing each result into a single decision vector. One of the advantages of this fusion technique is that it eliminates the need to fuse heterogeneous data, and each modality can utilize its most appropriate classification algorithm.

Hybrid fusion Hybrid fusion is a combination of feature-level and decision-level fusion techniques, which exploits complementary information from both methods during the classification process. It usually involves a two-step procedure wherein feature-level fusion is initially performed between two modalities, and decision-level fusion is then applied as a second step, to fuse the initial results from the feature-level fusion, with the remaining modality.

Applications Similar to text-based sentiment analysis, multimodal sentiment analysis can be applied in the development of different forms of recommender systems such as in the analysis of user-generated videos of movie reviews and general product reviews, to predict the sentiments of customers, and subsequently create product or service recommendations. Multimodal sentiment analysis also plays an important role in the advancement of virtual assistants through the application of natural language processing (NLP) and machine learning techniques. In the healthcare domain, multimodal sentiment analysis can be utilized to detect certain medical conditions such as stress, anxiety, or depression. Multimodal sentiment analysis can also be applied in understanding the sentiments contained in video news programs, which is considered as a complicated and challenging domain, as sentiments expressed by reporters tend to be less obvious or neutral.

References

Worked examples

Example 1 — a first encounter with Multimodal sentiment analysis

Start with the simplest possible case. Write down what Multimodal sentiment analysis claims or describes in one sentence, then invent the smallest concrete situation in which that sentence is true. In computer science, the smallest case is usually a single object, a single equation or a single measurement. Check that every symbol or term in your sentence has a meaning in that case.

Example 2 — changing one variable

Take the situation from Example 1 and change exactly one quantity: double it, halve it, or set it to zero. Predict what should happen to Multimodal sentiment analysis before you calculate. Comparing your prediction with the result is the fastest way to find out whether you understand the idea or only the words.

Example 3 — an exam-style question

Typical questions about Multimodal sentiment analysis ask you to (a) state it precisely, (b) apply it to given data, and (c) explain a limitation. Practise writing all three answers in under five minutes; the third part is what separates a full-mark answer from an average one.

Applications of Multimodal sentiment analysis

In research
Multimodal sentiment analysis appears in computer science research whenever the underlying quantities have to be modelled precisely. Papers usually cite it as a starting assumption and then explore where it breaks down.
In technology and industry
Engineering practice reuses Multimodal sentiment analysis in design rules, simulations and safety margins. Knowing the idea lets you read a specification sheet and understand why the numbers look the way they do.
In the classroom
Multimodal sentiment analysis is common in secondary-school and first-year university syllabi. It links to neighbouring topics Affective computing, Machine learning, Multimodal interaction, so understanding it makes those chapters shorter.
In everyday life
Look for Multimodal sentiment analysis outside the textbook — in sport, cooking, traffic, electronics or the sky above you. An example you found yourself is remembered far longer than one you were given.

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How to study Multimodal sentiment analysis in 20 minutes

  1. Read the reference excerpt below once, without taking notes.
  2. Close the page and write down what Multimodal sentiment analysis means in your own words.
  3. Compare your version with the excerpt and mark what you missed.
  4. Work through the three examples above with pen and paper.
  5. Explain Multimodal sentiment analysis out loud to somebody else — or to Teacher Smith in the lgStudy chat.

Frequently asked questions

What is Multimodal sentiment analysis in simple terms?

Multimodal sentiment analysis is a technology for traditional text-based sentiment analysis, which includes modalities such as audio and visual data. It can be bimodal, which includes different combinations of two modalities, or trimodal, which incorporates three modalities.

Why does Multimodal sentiment analysis matter?

Because it connects several computer science ideas at once: it gives you a definition you can apply, a quantity you can calculate, and a way to check whether a result is plausible.

How should I study Multimodal sentiment analysis?

Read the excerpt, restate it from memory, then work through the examples and applications listed on this page. The five-step study plan above takes about twenty minutes.

What does this page cover?

It gives you a compact reference excerpt plus original lgStudy explanations, examples, applications and study material on Multimodal sentiment analysis.

Tags

  • Affective computing
  • Machine learning
  • Multimodal interaction
  • Natural language processing
  • Social media

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