Oat milk is a plant milk derived from whole oat (Avena spp.) grains by extracting the plant material with water. Oat milk has a creamy texture and mild oatmeal-like flavor, and is manufactured in various flavors, such as sweetened, unsweetened, vanilla, and chocolate. Unlike other plant milks having origins as early as the 13th century, oat milk was developed in the 1990s by the Swedish scientist Rickard Öste, founder of oat milk manufacturer Oatly. By 2020, oat milk products included coffee creamer, yogurt alternatives, ice cream, and chocolate. Oat milk may be consumed to replace dairy in vegan diets, or in cases of medical conditions where dairy is incompatible, such as lactose intolerance or an allergy to cow milk. Compared to milk and other plant-based beverages, oat milk has relatively low environmental impact due to its comparatively low land and water needs for production.
History
Invention Soy milk and almond milk (besides coconut milk) predate all other plant-based milks, including oat milk, both as cultural and commercial products. Since the early 20th century, soy milk made its way from Asia to European and American grocery stores, initially as a dairy substitute due to lactose intolerance. The increase in consumption of soy milk since its global distribution created a large market for plant-based beverages like oat milk. There are records of oat based beverages that go back to the 18th century; however, one of the first recorded instances of a commercial oat-based plant beverage was in the early 1990s, when Rickard Öste developed oat milk. Öste was working as a food scientist at Lund University in Lund, Sweden, researching lactose intolerance and sustainable food systems, when he invented the drink. Soon after, Öste founded Oatly, the first commercial manufacturer of oat milk.
History of market expansion The pioneer in commercial oat milk, Oatly, had its products in 7,000 coffee shops and grocery stores, as of 2019, but was not the only prominent oat milk producer. Oat milk is available in many countries under various brands. In 2018, there were numerous oat milk shortages from unprecedented demand in Europe and North America, highlighting the strong consumer demand for this product. To meet the American demand, Oatly opened a new factory in New Jersey in April 2019, producing 750,000 US gallons (2,800,000 L; 620,000 imp gal) per month of oat milk base, and announced plans for a Utah-based factory three times larger to open in early 2020. In 2019, retail sales of oat milk in the United States were $29 million, up from $4.4 million in 2017. During 2020, oat milk sales in the United States increased to $213 million, becoming the second most consumed plant milk after almond milk ($1.5 billion in 2020 sales). Oat milk ice cream, yogurt-like products, and coffee creamers, were common in 2019, with expanded uses in coffee shops, such as Starbucks, and growth into new markets, such as China. Growth in the oat milk market is partly attributed to its relatively low environmental impact, low land and water needs, and rising vegan dietary practices in developed countries. From 2019 to 2020 in the United States, oat milk sales increased 303% to US$213 million, with refrigerated oat milk having nearly ten times the sales of shelf-stable oat milk. Consumer analysis of the growth in oat milk consumption indicates its market growth derives from the dairy-like taste, health perception, and environmental sustainability, which contrasts with the high water demand of growing almonds. Oat milk foams and mixes in other beverages, like coffee, in ways similar to milk. Over 2020-21, oat milk sales increased 151%, with it becoming the second-most consumed plant milk after almond milk. On 20 May 2021, Oatly – the world's largest oat milk manufacturer – became a publicly traded company on the NASDAQ exchange, having a market value of US$13 billion on that day.
Production
Processing The production of oat milk is similar to that of most other plant milks. Unprocessed cereal grains, like oats, are indigestible due to their hard, outer hull; processing is also necessary to change the dry grains into a liquid. The procedure starts by measuring and milling the oat grains to break apart their outer hull. Then the grains are stirred in warm water and ground into a slurry. The slurry is treated with enzymes and heat to create a thick liquid oat base. Soaking and subsequently extracting nutrients from the oats have the most direct implications on the final milk product. Increasing the yield in this step may be assisted by chemical catalysts, enzymes, or an increase in temperature, all in order to remove nutrient molecules from the solid byproduct and incorporate them into the liquid. Chemical catalysts increase the pH of the mixture, enzymatic catalysts induce partial hydrolysis of proteins and polysaccharides, and higher temperatures increase reaction rates. Separating the liquid from the solid byproduct is a simple step achieved through decanting, filtration, and spinning in a centrifuge. Once the liquid product is separated, adding other ingredients, such as fortifying vitamins and minerals, or sweeteners, flavorings, salts, oils, and similar ingredients, forms the final product. Since unfortified oat milk is lower in calcium, iron, and vitamin A than cow's milk, these nutrients must be added in order for the end product to be a nutritional substitute of cow's milk. Homogenization and heat-treatments such as pasteurization or ultra-high temperature (UHT) treatments are used to extend the product's shelf life.
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