Observational learning is learning that occurs through observing the behavior of others. It is a form of social learning which takes various forms, based on various processes. In humans, this form of learning seems to not need reinforcement to occur, but instead, requires a social model such as a parent, sibling, friend, or teacher with surroundings. Particularly in childhood, a model is someone of authority or higher status in an environment. In animals, observational learning is often based on classical conditioning, in which an instinctive behavior is elicited by observing the behavior of another (e.g. mobbing in birds), but other processes may be involved as well.
Human Many behaviors that a learner observes, remembers, and imitates are actions that models display and display modeling, even though the model may not intentionally try to instill a particular behavior. A child may learn to swear, smack, smoke, and deem other inappropriate behavior acceptable through poor modeling. Albert Bandura claims that children continually learn desirable and undesirable behavior through observational learning. Observational learning suggests that an individual's environment, cognition, and behavior all incorporate and ultimately determine how the individual functions and models. Through observational learning, individual behaviors can spread across a culture through a process called diffusion chain. This basically occurs when an individual first learns a behavior by observing another individual and that individual serves as a model through whom other individuals learn the behavior, and so on. Culture plays a role in whether observational learning is the dominant learning style in a person or community. Some cultures expect children to actively participate in their communities and are therefore exposed to different trades and roles on a daily basis. This exposure allows children to observe and learn the different skills and practices that are valued in their communities.
Albert Bandura, who is known for the classic Bobo doll experiment, identified this basic form of learning in 1961. The importance of observational learning lies in helping individuals, especially children, acquire new responses by observing others' behavior. Albert Bandura states that people's behavior could be determined by their environment. Observational learning occurs through observing negative and positive behaviors. Bandura believes in reciprocal determinism in which the environment can influence people's behavior and vice versa. For instance, the Bobo doll experiment shows that the model, in a determined environment, affects children's behavior. In this experiment Bandura demonstrates that one group of children placed in an aggressive environment would act the same way, while the control group and the other group of children placed in a passive role model environment hardly shows any type of aggression. In communities where children's primary mode of learning is through observation, the children are rarely separated from adult activities. This incorporation into the adult world at an early age allows children to use observational learning skills in multiple spheres of life. This learning through observation requires keen attentive abilities. Culturally, they learn that their participation and contributions are valued in their communities. This teaches children that it is their duty, as members of the community, to observe others' contributions so they gradually become involved and participate further in the community.
Influential stages and factors
The stages of observational learning include exposure to the model, acquiring the model's behaviour and accepting it as one's own. Bandura's social cognitive learning theory states that there are four factors that influence observational learning:
Attention: Observers cannot learn unless they pay attention to what's happening around them. This process is influenced by characteristics of the model, such as how much one likes or identifies with the model, and by characteristics of the observer, such as the observer's expectations or level of emotional arousal. Retention/Memory: Observers must not only recognize the observed behavior but also remember it at some later time. This process depends on the observer's ability to code or structure the information in an easily remembered form or to mentally or physically rehearse the model's actions. Initiation/Motor: Observers must be physically and/intellectually capable of producing the act. In many cases, the observer possesses the necessary responses. But sometimes, reproducing the model's actions may involve skills the observer has not yet acquired. It is one thing to carefully watch a circus juggler, but it is quite another to go home and repeat those acts. Motivation: The observer must have motivation to recreate the observed behavior. Bandura clearly distinguishes between learning and performance. Unless motivated, a person does not produce learned behavior. This motivation can come from external reinforcement, such as the experimenter's promise of reward in some of Bandura's studies, or the bribe of a parent. Or it can come from vicarious reinforcement, based on the observation that models are rewarded. High-status models can affect performance through motivation. For example, girls aged 11 to 14 performed better on a motor performance task when they thought it was demonstrated by a high-status cheerleader than by a low-status model. Some have even added a step between attention and retention involving encoding a behavior. Observational learning leads to a change in an individual's behavior along three dimensions:
An individual thinks about a situation in a different way and may have incentive to react to it. The change is a result of a person's direct experiences as opposed to being in-born. For the most part, the change an individual has made is permanent.
Effect on behavior
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