A political podcast is a podcast that focus on contemporary politics and current affairs. Most political podcasts maintain a connection with an existing media source such as a newspaper or magazine. They aim to inform or entertain or advocate a cause, usually for progressive causes, although there are some conservative podcasts. They are often cost-effective to produce, requiring minimal computer technology to operate. Their audiences are generally persons in interested in current events, and programs usually have a duration of a half hour to an hour.
Background With increasing growth of the Internet and new technologies and devices to disseminate information digitally such as laptop computers and smartphones, political podcasts have become an "emerging industry" according to Nicholas Quah of NiemanLab. Most began as spinoffs of existing media. In 2005, Slate began its Slate Political Gabfest podcast with its journalists discussing current events. Since then, many new programs have been created. Most political podcasts maintain a connection with an existing news source; for example, the podcast Start Making Sense is closely allied with its parent publication, The Nation magazine. Podcast growth was spurred in 2016 by the United States presidential election.
Content Political podcasts serve a variety of purposes, such as to inform, to make money, to entertain (often with satire and humor), to advocate a cause, or to accomplish some mix of these and other purposes. Some podcasts focus on the horse-race aspects of elections, such as strategy and which candidate is doing well in the polls, while others focus on politics and issues. They typically feature reporters, politicians, academics, writers, pollsters, and others who have established credentials in the public sphere; for example, Start Making Sense, hosted by historian Jon Wiener, has featured discussions on Edward Snowden, campaign strategy, inequality and class conflict, The Nation's yearlong investigation into abuses in the federally-run private prisons, as well as various authors and artists and activists. Some are designed as public relations vehicles to bolster the candidacy of a politician, such as Hillary Clinton's With Her podcast. Her podcast was criticized for being promotional and lacking critical commentary or substantive information about her policy positions, according to the political journalism organization Politico. Most political podcasts tend to have a liberal or progressive orientation. Analyst Charley Locke suggested that a reason for this was that many podcasts were started by progressive news outlets such as Slate and The Nation and NPR and The New Yorker, and these podcasts began many years ago. However, the podcast Ricochet was started to cater to an "articulate, politically aware, conservative audience that feels under siege in college towns," according to one of its founders. Some podcasts explicitly strive to represent all parts of the political spectrum, such as KCRW's Left, Right & Center which features three pundits, understandably, from the left, right and center. A February 2023 Brookings Institution study of 79 prominent political podcasts found conservative podcasters were eleven times more likely as liberal podcasters to make statements that fact checkers could refute.
While a podcast's political orientation can lean to the left or the right or the center, it usually reflects the focus of the parent medium, and strives to bring multiple points of view within the overall focus, while covering current events and other issues in the news. Weekly podcasts are often tied to the news cycle, and many summarize recent events at the beginning of their program. Podcasts typically do not replace news reporting, but augment it. Most tend to be thoughtful, low-key discussions, with a relaxed and conversational tone, as if a listener was eavesdropping on reporters in a District of Columbia bar after hours. The podcast Keepin' it 1600 with speechwriter Jon Favreau and Obama administration adviser Dan Pfeiffer goes a bit further, where the "political chatter flows unfiltered" with occasional vulgar language.
Audiences Audiences are interested in current events. They include other professionals, such as journalists and campaign managers and politicians, who can use the podcast's content as source material for future articles that they might write or produce. Some podcasts focus on a specific region; there are podcasts which focus on North Carolina politics, on the Kansas City region, on Texas, and on Latino audiences.
Format Podcasts typically last between a half hour and an hour, and usually begin with an identifying tune or music as a lead-in. They are usually accompanied by links to other social media such as Facebook and Twitter, and they have feedback buttons for posting comments or contacting hosts or guests on the show. Most follow an interview format in which the host begins by introducing the program, then the guests and their qualifications. A few shows are accompanied by a text-version of the audio content. Most podcasts are digital audio files, but if accompanied by video, they are called video podcasts or vodcasts. Some shows are hosted by comedians or satirists; for example, Iranian-born Kambiz Hosseini hosts the podcast Five in the Afternoon from Brooklyn. Some podcasters have run into trouble with authorities; for example, journalist Choo Chin-woo of South Korea was arrested after publishing content that allegedly "defamed" the brother of a governing party's candidate. Podcaster Jung Bong-ju of the show I'm a Weasel was found "guilty of spreading false rumors" by the government of South Korea as part of a crackdown against free speech, and he was sentenced to one year in jail.
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