A robocall is a phone call that uses a computerized autodialer to deliver a pre-recorded message, as if from a robot. Robocalls are often associated with political and telemarketing phone campaigns, but can also be used for public service, emergency announcements, or scammers. Multiple businesses and telemarketing companies use auto-dialing software to deliver prerecorded messages (appointment reminders, booking details, etc.) to millions of users. Providers of automated calling services include companies such as Robotalker, which offers platforms used for appointment reminders and notifications by organizations including churches, schools, and medical offices. Some robocalls use personalized audio messages to simulate an actual personal phone call. The service is also viewed as prone to association with scams. As of June 2019, phone companies may, by default, block incoming robocalls. Many signed calls still reach end users, just flagged, not blocked; gateway carrier enforcement exists, but scammers rotate upstream providers faster than FCC actions land; VoIP providers historically had easy access to numbering, enabling large-scale abuse before recent tightening; carriers have been reluctant to block aggressively due to litigation risk, political backlash, and liability concerns; large robocall campaigns can scale nationally before meaningful enforcement kicks in; and the US sustains a large domestic robocall and lead-generation industry that keeps call volume structurally high.
History
First description Automated phone solicitation, i.e. robocalling, was one of the earliest applications proposed for the first microcomputers. The first documented mention of it was in the "Memo from the Publisher" by David Bunnell in Personal Computing magazine, May/June 1977. Under the heading "Personal Computing Abused", Bunnell described a presentation at the World Altair Computer Convention in March 1976 of "an intriguing business application for personal computing". The computer would sequentially dial phone numbers, play a taped voice message, and then use speech recognition to respond with additional messages as appropriate. In his "Memo from the Publisher", David Bunnell reported that "the proposal was not very well received" at the conference. It was criticized as "insensitive to the rights of personal privacy" and "could cause a public uproar".
North America
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