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Rubik's WOWCube

Rubik's WOWCube is a science topic covered in the lgStudy science library. This page brings together a partial reference excerpt, illustrations, worked examples, real-world applications and a short study plan, so you can understand Rubik's WOWCube rather than just read about it. In short: Rubik's WOWCube is a handheld electronic gaming device shaped like a cube. It was developed by Cubios Inc together with Canadian company Spin Master, owner of the Rubik's brand.

Rubik's WOWCube — main illustration
Rubik's WOWCube — illustration

Key takeaways

  • Rubik's WOWCube belongs to science; place it in that map before memorising details.
  • Learn the definition first, then one example that makes the definition concrete.
  • Connect Rubik's WOWCube to a quantity you can measure, compute or draw — that is where exam questions come from.
  • Reproduce the core statement of Rubik's WOWCube from memory before moving on to harder problems.

Reference excerpt

Rubik's WOWCube is a handheld electronic gaming device shaped like a cube. It was developed by Cubios Inc together with Canadian company Spin Master, owner of the Rubik's brand. The device has a 2×2 cube design with 24 LCD screens and built-in motion sensors. Games are controlled by twisting, tilting and shaking the cube instead of using regular buttons. It can run different games and applications, including licensed versions of Cut the Rope and Space Invaders. An earlier version, the WOWCube Entertainment System, was included in Time magazine's list of the "100 Best Inventions of 2021".

History The WOWCube concept dates to 2016, and Cubios Inc. was registered in 2017. In 2024 Cubios announced partnership with Spin Master, company which owns the Rubik's brand, to release new version called Rubik's WOWCube. Pre-orders for the Rubik's WOWCube opened in 2025 at a launch price of US$299, ahead of the 2025 holiday season. It is an updated version of the earlier WOWCube Entertainment System, released under the official Rubik's brand.

Design and features Rubik's WOWCube is made from eight connected modules arranged as 2x2x2 cube. The outside of the device has 24 small IPS LCD screens in total. The cube can be twisted like normal Rubik's Cube while modules still stay connected electronically Each module contains its own processor and motion sensors. The device also includes speakers, microphones and battery system. According to launch specifications, the cube uses eight processors and battery around 3600 mAh. Games are controlled mostly by physical movement. Users twist cube parts, tilt or shake the device, and in some games also tap on screens. Besides games, the system can also display simple apps and widgets like clock, weather, photo animations. Software for the device is installed through smartphone application. The cube connects using Bluetooth and games or widgets can be downloaded from app store.

Reception The original WOWCube Entertainment System was noted mainly for its multi-screen cube design and motion-based controls. In 2021, Time included it in its "100 Best Inventions" list. Reviewers of the 2025 Rubik's WOWCube often mentioned its US$299 launch price. PC Gamer questioned whether the device worked as puzzle or novelty gadget, while in Hackaday, Maya Posch wrote that it was not very clear which market the product was aimed at. Forbes described the device as hybrid of game console and puzzle, and a 2026 Newsweek hands-on article called it a blend of physical puzzle and digital gaming. The Toy Insider presented the device as STEM-oriented product based on the Rubik's Cube. In 2026, The official Rubik’s WOWCube System entered the collection of The Strong National Museum of Play and was catalogued in the museum’s Electronic Games department under object numbers 126.1046, 126.1047, and 126.1048.

See also Rubik's Revolution Sifteo Cubes Playdate (console) Nintendo Labo Tamagotchi Bop It! Nex Playground Pleo Toio

References

Illustrations

Rubik's WOWCube illustration

Worked examples

Example 1 — a first encounter with Rubik's WOWCube

Start with the simplest possible case. Write down what Rubik's WOWCube claims or describes in one sentence, then invent the smallest concrete situation in which that sentence is true. In science, the smallest case is usually a single object, a single equation or a single measurement. Check that every symbol or term in your sentence has a meaning in that case.

Example 2 — changing one variable

Take the situation from Example 1 and change exactly one quantity: double it, halve it, or set it to zero. Predict what should happen to Rubik's WOWCube before you calculate. Comparing your prediction with the result is the fastest way to find out whether you understand the idea or only the words.

Example 3 — an exam-style question

Typical questions about Rubik's WOWCube ask you to (a) state it precisely, (b) apply it to given data, and (c) explain a limitation. Practise writing all three answers in under five minutes; the third part is what separates a full-mark answer from an average one.

Applications of Rubik's WOWCube

In research
Rubik's WOWCube appears in science research whenever the underlying quantities have to be modelled precisely. Papers usually cite it as a starting assumption and then explore where it breaks down.
In technology and industry
Engineering practice reuses Rubik's WOWCube in design rules, simulations and safety margins. Knowing the idea lets you read a specification sheet and understand why the numbers look the way they do.
In the classroom
Rubik's WOWCube is common in secondary-school and first-year university syllabi. It links to neighbouring topics 2020s toys, Electronic toys, Handheld game consoles, so understanding it makes those chapters shorter.
In everyday life
Look for Rubik's WOWCube outside the textbook — in sport, cooking, traffic, electronics or the sky above you. An example you found yourself is remembered far longer than one you were given.
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How to study Rubik's WOWCube in 20 minutes

  1. Read the reference excerpt below once, without taking notes.
  2. Close the page and write down what Rubik's WOWCube means in your own words.
  3. Compare your version with the excerpt and mark what you missed.
  4. Work through the three examples above with pen and paper.
  5. Explain Rubik's WOWCube out loud to somebody else — or to Teacher Smith in the lgStudy chat.

Frequently asked questions

What is Rubik's WOWCube in simple terms?

Rubik's WOWCube is a handheld electronic gaming device shaped like a cube. It was developed by Cubios Inc together with Canadian company Spin Master, owner of the Rubik's brand.

Why does Rubik's WOWCube matter?

Because it connects several science ideas at once: it gives you a definition you can apply, a quantity you can calculate, and a way to check whether a result is plausible.

How should I study Rubik's WOWCube?

Read the excerpt, restate it from memory, then work through the examples and applications listed on this page. The five-step study plan above takes about twenty minutes.

What does this page cover?

It gives you a compact reference excerpt plus original lgStudy explanations, examples, applications and study material on Rubik's WOWCube.

Tags

  • 2020s toys
  • Electronic toys
  • Handheld game consoles
  • Mixed reality
  • Puzzle video games
  • Rubik's Cube
  • Spin Master
  • Video game hardware

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