chemistry

Seventh Generation Inc.

Seventh Generation Inc. is a chemistry topic covered in the lgStudy science library. This page brings together a partial reference excerpt, illustrations, worked examples, real-world applications and a short study plan, so you can understand Seventh Generation Inc. rather than just read about it. In short: Seventh Generation, Inc. is an American company selling eco-friendly cleaning, paper, and personal care products. Established in 1988, the Burlington, Vermont-based company distributes products to natural food stores, supermarkets, mass merchants, and online retailers.

Key takeaways

Seventh Generation Inc. belongs to chemistry; place it in that map before memorising details.
Learn the definition first, then one example that makes the definition concrete.
Connect Seventh Generation Inc. to a quantity you can measure, compute or draw — that is where exam questions come from.
Reproduce the core statement of Seventh Generation Inc. from memory before moving on to harder problems.

Reference excerpt

Seventh Generation, Inc. is an American company selling eco-friendly cleaning, paper, and personal care products. Established in 1988, the Burlington, Vermont-based company distributes products to natural food stores, supermarkets, mass merchants, and online retailers. In 2016, Anglo-Dutch consumer goods company Unilever acquired Seventh Generation for an estimated $700 million. Seventh Generation focuses its marketing and product development on sustainability and the conservation of natural resources. The company uses recycled and post-consumer materials in its packaging, as well as biodegradable, plant-based phosphate-free and chlorine-free ingredients in its products. The company attributes the name "Seventh Generation" to the "Great Law of the Iroquois". Per the company, the document states, "In our every deliberation, we must consider the impact of our decisions on the next seven generations."

History

1988–1990 In 1988, Alan Newman acquired Renew America, a mail-order catalog that sells energy-, water- and resource-saving products. After giving the catalog a new look, an enhanced mix of products, and a new name, Seventh Generation, Newman embarked on a campaign to raise funding for the venture. The next year, entrepreneur and author of How to Make the World a Better Place, Jeffrey Hollender, joined Newman and helped secure much-needed capital, and a mention in the New York Times increased orders seven-fold within a year.

1991–2000 Newman left Seventh Generation in 1992 to start Magic Hat Brewing Company. Seventh Generation went public the next year on 8 November, raising $7 million. In 1994, Seventh Generation entered the mass retail market with three products: dishwasher detergent, non-chlorine bleach, and liquid laundry detergent. And in 1995, the company's mail-order catalog business sold to Gaiam, Inc. and Seventh Generation began focusing solely on its wholesale products business.

2001–2021 Hollender stepped aside as CEO in 2009, and former PepsiCo division president Chuck Maniscalco joined the company and took over the role. John Replogle took over as president and CEO in February 2011. Joey Bergstein was named CEO in 2017 after Replogle became chairman of the Seventh Generation Social Mission Board. In September 2016, Unilever Plc. purchased Seventh Generation for an estimated $700 million. In July 2021, Alison Whritenour became Seventh Generation's first female CEO.

Awards Seventh Generation has received multiple awards.

2004 Corporate Stewardship Award for Small Business from the United States Chamber of Commerce Center for Corporate Citizenship. Award recipients were selected based on "a demonstration of ethical leadership and corporate stewardship, making a difference in their communities, and contributions to the advancement of important economic and social goals." Fastest Growing Company in Vermont - 5x5x5 Award from Vermont Business Magazine and KeyBank for "achievements in keeping true to its mission to create healthy products that preserve the environment, every year since 2004." Ceres-ACCA North American Awards for Sustainability Reporting - Best Small or Medium Enterprise Corporate Responsibility Report, April 2006 - the international competition was sponsored by Ceres (organization), a national network of investment funds, environmental organizations and other public interest groups working to advance environmental stewardship on the part of businesses, in partnership with the Association of Chartered Certified Accountants, and CoVeris, an independent corporate verification firm. Ceres called Seventh Generation's report "a pioneering effort in transparency for a privately owned company." In 2007, Seventh Generation was named the second fastest growing company in Vermont over the past ten years. Fast Company Social Capitalist Award 2007 – Fast Company magazine and Monitor Group. The Microsoft Excellence in Environmental Sustainability Award 2008 - Seventh Generation was recognized as a customer who is "using their business management system in an innovative way to track their initiatives around becoming more environmentally sustainable." In 2009, the IT department at Seventh Generation was named number eight in Computerworld's "Top Green-IT Organizations." In 2018, Seventh Generation was recognized as one of "the 50 most sustainable companies in the world" at the SEAL Business Sustainability Awards.

References

External links Official website

Worked examples

Example 1 — a first encounter with Seventh Generation Inc.

Start with the simplest possible case. Write down what Seventh Generation Inc. claims or describes in one sentence, then invent the smallest concrete situation in which that sentence is true. In chemistry, the smallest case is usually a single object, a single equation or a single measurement. Check that every symbol or term in your sentence has a meaning in that case.

Example 2 — changing one variable

Take the situation from Example 1 and change exactly one quantity: double it, halve it, or set it to zero. Predict what should happen to Seventh Generation Inc. before you calculate. Comparing your prediction with the result is the fastest way to find out whether you understand the idea or only the words.

Example 3 — an exam-style question

Typical questions about Seventh Generation Inc. ask you to (a) state it precisely, (b) apply it to given data, and (c) explain a limitation. Practise writing all three answers in under five minutes; the third part is what separates a full-mark answer from an average one.

Applications of Seventh Generation Inc.

In research: Seventh Generation Inc. appears in chemistry research whenever the underlying quantities have to be modelled precisely. Papers usually cite it as a starting assumption and then explore where it breaks down.
In technology and industry: Engineering practice reuses Seventh Generation Inc. in design rules, simulations and safety margins. Knowing the idea lets you read a specification sheet and understand why the numbers look the way they do.
In the classroom: Seventh Generation Inc. is common in secondary-school and first-year university syllabi. It links to neighbouring topics Benefit corporations, Chemical companies established in 1988, Chemical companies of the United States, so understanding it makes those chapters shorter.
In everyday life: Look for Seventh Generation Inc. outside the textbook — in sport, cooking, traffic, electronics or the sky above you. An example you found yourself is remembered far longer than one you were given.

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How to study Seventh Generation Inc. in 20 minutes

Read the reference excerpt below once, without taking notes.
Close the page and write down what Seventh Generation Inc. means in your own words.
Compare your version with the excerpt and mark what you missed.
Work through the three examples above with pen and paper.
Explain Seventh Generation Inc. out loud to somebody else — or to Teacher Smith in the lgStudy chat.

Frequently asked questions

What is Seventh Generation Inc. in simple terms?

Why does Seventh Generation Inc. matter?

Because it connects several chemistry ideas at once: it gives you a definition you can apply, a quantity you can calculate, and a way to check whether a result is plausible.

How should I study Seventh Generation Inc.?

Read the excerpt, restate it from memory, then work through the examples and applications listed on this page. The five-step study plan above takes about twenty minutes.

What does this page cover?

It gives you a compact reference excerpt plus original lgStudy explanations, examples, applications and study material on Seventh Generation Inc..