A television timeout (alternately TV timeout or media timeout) is a break in a televised live event for the purpose of television broadcasting. This allows commercial broadcasters to take an advertising break, or issue their required hourly station identification, without causing viewers to miss part of the action. Programs making use of timeouts are usually live-action sporting events. However, other live programs occasionally make use of timeouts for advertising purposes, such as the Academy Awards and the Eurovision Song Contest.
Use by sport
American football (NFL)
The National Football League requires sixteen commercial breaks per game, with eight in each half. The exception to this is overtime, which has one; that is at the two-minute warning if the period gets that far. These breaks run either one minute or two minutes in length. Of the eight commercial breaks per regulation half, two are mandatory: at the end of the first and third quarters, and at the two-minute warning for the end of each half. The remaining six breaks are optional. The timeouts can be applied after field goal tries, conversion attempts for both one and two points following touchdowns, changes in possession either by punts or turnovers, and kickoffs (except for the ones that start each half, or are within the last five minutes). The breaks are also called during stoppages due to injury, instant replay challenges, when either of the participating teams uses one of its set of timeouts, and if the network needs to catch up on its commercial advertisement schedule. The arrangement for college football contests is the same. A network television coordinator on the field wears a long pair of blaze orange gloves and indicates a television timeout with one arm raised, then lowers it when the game broadcaster returns to coverage.
Association football
Association football (or soccer) has no formal television timeouts or commercial breaks, due to the continuous live action from opening kick throughout a half to the whistle at the conclusion of stoppage time. However, the interval between the two halves is approximately 15 minutes. There are no commercial breaks during any extra periods or during any penalty shootouts in FIFA World Cup matches; however, television timeouts are likely to happen between the end of the second half and extra time, and between the end of extra time and the penalty shootout, depending on the broadcaster. Additionally, for the 2026 FIFA World Cup, FIFA introduced mandatory three-minute hydration breaks in each half, scheduled around the 22nd minute; while the measure was presented as a health and safety measure, the breaks were criticized for their use by some broadcasters to air advertisements. During the 2021/22 season, the Australian A-League Men TV broadcast games introduced a short break of approximately one minute that takes place in the middle of each half of the game. Initially these breaks were disguised to the viewers as being FIFA-mandated hot weather "drink breaks", but were subsequently taken in games held during cool night time conditions and referees could be heard on pitch side microphones confirming a delay for ad breaks. Following player and fan complaints the practice was abandoned (legitimate hot weather water breaks still occur).
Australian rules football After a goal has been scored, before the umpire bounces the ball in the center square to restart play, they go to commercial for 30 seconds on free-to-air television only. There is no TV timeout after a behind is scored.
Baseball No formal television timeout, but the interval between the end of a half-inning is set between two and three minutes for televised games, and during pitching changes that happen in the middle of an inning for the pitcher to warm up. The pitch clocks surrounding the field are used to indicate to spectators and those on the field how much time remains before the inning's start and the game broadcasters have returned to coverage of the game.
Basketball
College men In college basketball, there is a break at the first whistle after 4-minute intervals (beyond the 16, 12, 8, and 4-minute marks of each half). Additionally, the first timeout requested by either team in the second half shall become the length of a timeout called for by the electronic-media agreement; and in men's NCAA tournament play, the first timeout requested by either team in both halves becomes that length of timeout. If free throws are to be shot, a timeout is taken first. Effective with the 2015–16 season, when a team calls a timeout within the 30-second window before the next scheduled TV timeout break, the called timeout takes the place of the scheduled TV timeout.
College women and FIBA Media timeouts are taken at the first whistle after the 5-minute mark in each quarter. Any called timeout before then becomes the media timeout. As in men's play, the first team-requested timeout in the second half becomes a full-length media timeout in addition to the other timeouts. Organisers have the option in FIBA play to implement television timeouts at the next whistle following the same points.
NBA In the NBA, there must be two timeouts in each quarter (known as mandatory timeouts). These timeouts only occur at the first whistle after a certain minute mark. 1st mandatory timeout (less than 7 minutes remaining) In each quarter if no team has called a timeout, one is automatically charged to the home team. 2nd mandatory timeout (less than 3 minutes remaining) In each quarter if a timeout by each team has not been taken, one is automatically charged to the team not previously charged. Length The first timeout by each team in each quarter are 2 minutes 45 seconds for locally televised games, and 3 minutes 15 seconds for nationally televised games (including any games that may also be locally televised). Subsequent timeouts by the same team in a quarter are 1 minute 15 seconds in length.
Bowling The Professional Bowlers Association rulebook does not contain any provisions on when a television timeout must be taken in the sport of bowling. Generally, such timeouts occur only between games. Commercial breaks during PBA Tour telecasts usually occur when the bowler who starts the match is about to bowl his sixth frame. If a bowler is on pace for a perfect game of 300, the commercial breaks will not be taken.
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