The Wayback Machine is a digital archive of the World Wide Web founded by the Internet Archive, an American nonprofit organization based in San Francisco, California. Launched for public access in 2001, the service allows users to go "back in time" to see how websites looked in the past. Founders Brewster Kahle and Bruce Gilliat developed the Wayback Machine to provide "universal access to all knowledge" by preserving archived copies of defunct web pages. The name is a reference to the fictional time-traveling device of the same name from the animated cartoon Rocky and Bullwinkle from the 1960s. In a segment of the cartoon entitled "Peabody's Improbable History", the characters Mr. Peabody and Sherman use the "Wayback Machine" to travel back in time to witness and participate in famous historical events. The Wayback Machine's earliest archives go back at least to 1995; by the end of 2009, more than 38.2 billion webpages had been saved. As of October 2025, the Wayback Machine has archived more than 1 trillion web pages and well over 99 petabytes of data.
History The Internet Archive has been archiving cached web pages since at least 1995. The earliest known page (A landing page for the BBC) was archived by the Wayback Machine on March 1, 1995. Internet Archive founders Brewster Kahle and Bruce Gilliat launched the Wayback Machine in San Francisco, California, in October 2001, primarily to address the problem of web content vanishing whenever it gets changed or when a website is shut down. The service enables users to see archived versions of web pages across time, which the archive calls a "three-dimensional index". Kahle and Gilliat created the machine hoping to archive the entire Internet and provide "universal access to all knowledge". From 1996 to 2001, the information was kept on digital tape, with Kahle occasionally allowing researchers and scientists to tap into the "clunky" database. When the archive reached its fifth anniversary in 2001, it was unveiled and opened to the public in a ceremony at the University of California, Berkeley. By the time the Wayback Machine launched, it already contained over 10 billion archived pages. The data is stored on the Internet Archive's large cluster of Linux nodes. It revisits and archives new versions of websites on occasion (see technical details below). Sites can also be captured manually by entering a website's URL into the search box, provided that the website allows the Wayback Machine to "crawl" it and save the data. The Internet Archive migrated its customized storage architecture to Sun Open Storage in 2009, and hosts a new data centre in a Sun Modular Datacenter on Sun Microsystems' California campus. A new, improved version of the Wayback Machine, with an updated interface and a fresher index of archived content, was made available for public testing in 2011. In this upgrade, captures appear in a calendar layout with circles whose width visualizes the number of crawls each day; however, there is no marking of duplicates with asterisks or an advanced search page. A top toolbar was added to facilitate navigating between captures. A bar chart visualizes the frequency of captures per month over the years. Features like "Changes", "Summary", and a graphical site map were added subsequently. In October 2013, Wayback Machine introduced the "Save Page Now" feature, which allows any Internet user to archive the contents of a URL, and quickly generates a permanent link unlike the preceding liveweb feature. On October 30, 2020, the Wayback Machine began fact-checking content. As of January 2022, domains of ad servers are disabled from capturing. In May 2021, for Internet Archive's 25th anniversary, the Wayback Machine introduced the "Wayforward Machine", which allows users to "travel to the Internet in 2046, where knowledge is under siege". Trouble with archiving projects resulted in an 87 percent drop in page captures among news publications from May to October 2025. By February 2026, a number of news organizations, such as The Guardian and the New York Times, had started blocking the Wayback Machine due to concerns over AI scraping of captures.
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